LEFEVER IDENTITY/PACKAGING

LeFever Logomark.
Exterior packaging.
Exterior packaging.
Exterior packaging.
In-Store poster advertisement.
Project Brief LeFever, a concept unisex fragrance.

Project Synopsis The interior and exterior packaging for the LeFever brand is strongly derivative of the brand's unique hybrid of a clinical yet passionate look & feel.

A store poster advertisement was also created in addition to the packaging.

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identity
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